Category Archives: Business Strategy

Design systems are for everyone

If your impression was that design systems are just for designers, you wouldn’t be alone. Afterall, it’s a “design” system, right? Well, design systems mean much more than that. They comprise everything from what products you sell, your voice and tone, typography, colors, coding conventions, and more. They can affect every part of your business. A Design System is the single source of truth which groups all the elements that will allow teams to design, realize, and develop a product.

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Your Website Is Never Done

When is the last time you updated your business website? Did you have a giant rework or redesign? Did you launch a brand new site because you didn’t have one before? Or maybe you just finally added that one picture you’ve been meaning to take of your staff. It’s easy to get to a point with your website and forget about it. It’s there. It’s working. Why touch it again?

Fight the urge to think that way. Here’s why!

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Why does Google say my site is “Not Secure”?

If you don’t have an SSL/TLS certificate, your site will show “Not secure”

If you have paid any attention at all to Internet industry news in the past year or so, you know that Google (and others) are pushing for the adoption of security certificates across the board for all websites. Technically, your website does not really NEED a security certificate unless you are doing online transactions or capturing sensitive data from your visitors. In those cases a secure site is not just recommended, it is required. However, there are a few things you might want to consider before you dismiss the idea of a secure certificate on your run-of-the-mill web presence.

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Google Shines a Beacon on Local Business

Google has started a pilot program that involves sending electronic beacons to businesses with physical (aka, “brick and mortar”) locations to make their venues more visible to customers with mobile devices. 

What’s a Beacon you ask?

Beacons are small electronic transmitters that send one-way signals that are read by customers’ phones. This location information can be used to access a broad range of services on mobile devices.

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How To Fight Stress As A Designer

How To Fight Stress As A Designer | Powerserve

The good news is that as a creative person, you’re already accustomed to finding innovative solutions to problems — and if you treat stress as a problem, there is likely a way to beat it that is personal and specific to you. Everyone is different, and triggers of stress are different for each person. It’s helpful to know yourself well enough to combat stressors. I’m a designer, so these are my particular thoughts. Maybe you can relate.

Organize Your Area

If you’re stressed, that probably means you’re busy, and if you’re busy, you probably haven’t had time to clean your workspace recently. It happens to the best of us. A messy or cluttered desk can really make ‘worse’ a feeling of being overwhelmed, so take a ten-minute break to clean up yours space.

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Slack: Pros and Cons

Slack: Pros and Cons | Powerserve

Have you jumped on the Slack train yet? We’ve been using it for a couple months now, and it’s pretty sweet. Free to use for as long as you want and with an unlimited number of people? With many other cool features? I’m bummed we haven’t been using Slack longer than we have. But, if you’re out of the loop, or skeptical of its benefits, fear not.

PROS: Excellent private backchannel. Nicely designed interface. Great for communication. Variety of tools within the channels to use. Free subscriptions for those not ready to pay. Cuts down on email clutter. Easy to organize employees by teams (channels). Public and private channels. Per-room notification settings (meaning: those more chatty channels you can mute). Fast file sharing.

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Commonly Asked Questions

Commonly Asked Questions

You’ve asked them, you’ve heard them, we’ve answered them, we’ve researched them. Commonly asked questions in website design and development. It’s a deep ocean of elements, strategies, perspectives, and more. Here I’ve compiled some of the questions we get the most often. They range from basic to complex, and if you have a curiosity question, leave us a comment!

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