Google has started a pilot program that involves sending electronic beacons to businesses with physical (aka, “brick and mortar”) locations to make their venues more visible to customers with mobile devices.
What’s a Beacon you ask?
Beacons are small electronic transmitters that send one-way signals that are read by customers’ phones. This location information can be used to access a broad range of services on mobile devices.
I bet you’ve noticed this, that the largest, most heavily visited websites have apps. In that case, smaller businesses are probably wondering if they should get an app to stay competitive. We’ve been talking about this around our office, why a small business should have an app, and here are my thoughts…
We might be late to the party, but has anyone used Google Chrome’s device mode & mobile emulation feature?! In the world of web, responsive mobile-friendly design is top dog these days. It’s important for your web content to look nice across all devices, which tends to take a good deal time to accomplish; this Google Chrome tool can turn your tired frown upside down.
When the holidays arrive, many of us are on the move and flying or driving to various places to be with family. With so much activity going on, it’s a time when your odds of losing your phone or breaking your computer increase greatly.
It is projected that by the end of 2014, around 1.75 billion people worldwide will use smartphones regularly. They’re taking over. What that means to your business is that you have to be easily accessible through all the different devices, so your web design must cater not only to computer users, but also to smartphones.
At our small, fast-moving company, everyone does a couple of jobs — and productivity apps help us manage roles that shift between coding, writing/designing and running . I asked the Powerserve staff what apps they can’t live without. And beyond the classics—Instagram, Google Maps, Spotify —we found some great apps that might help you too.
Everyday we are engaging in conversations with clients regarding their website’s usability on mobile devices. This should come as no surprise, as recent data shows that mobile website traffic has increased 192.5% since 2010 and mobile internet usage is projected to overtake desktop internet usage by 2014. Continue reading →
It’s no secret that mobile website usage is growing insanely fast. As more businesses create mobile websites to offer a better user experience to those on mobile devices, there are a few items that all successful mobile websites must have.
Comparing a mobile app to a mobile website is like comparing apples to oranges. While they share similar characteristics, they are vastly different in usage and operation. The similarities between them often leads to confusion telling them apart.